Why we eat broccoli and how to avoid enterprise social indigestion
It took an awfully long time for my children to learn to eat broccoli. It was put in front of them many, many times and the dietary benefits of it explained. After a while, eating it became habitual. This is the landscape we face when it comes to the use of social technologies in our organisations. We must help our people learn to eat ‘broccoli’ by helping them work out loud and share what they know in social channels.
Don’t be a passenger. Get in the driver’s seat with social
Managing your social media is just like being in a car. If you stay in the passenger seat, you’re at the mercy of the driver. The only way to truly stay in control and manage your impact and influence in social is to jump in the driver’s seat.
Don't be nice, ladies. Be social
Women have been conditioned to think being visible in social media is not a ‘nice’ thing to do. With this kind of negative self-talk going on, it’s no wonder there are still many women who haven’t considered using social to help themselves progress, personally or professionally.
Weight training and finding your enterprise social muscles
Building your enterprise social muscles plays out in the same way as it does with weight training in the gym. Once you make the leap and use social at work in more purposeful ways, you’ll get a bigger benefit from it.
Losing control and other myths about enterprise social networking
If you’re not already using social media or your organisation doesn’t value it, taking a leap into enterprise social could feel like jumping out of a plane for the first time. Exciting and terrifying.