Why liking stuff is just not enough: 10 reasons to go beyond the ‘like’ button in LinkedIn
Personal brand, Influence Rita Zonius Personal brand, Influence Rita Zonius

Why liking stuff is just not enough: 10 reasons to go beyond the ‘like’ button in LinkedIn

Too often when I look up people on LinkedIn, I see that all or almost all of their activity is liking content. There are no posts made by those individuals. Or content is shared without comment. Often this behaviour is driven by a belief that keeping our insights and perspectives to ourselves is the safest game to play.

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Six lessons about connection from a karaoke night out
Digital workplace Rita Zonius Digital workplace Rita Zonius

Six lessons about connection from a karaoke night out

According to an exploratory study on employee silence, employees stay tight-lipped about problems and issues at work because they’re fearful of being viewed negatively and they’re concerned about the knock-on effects this will have on their relationships at work. And just as I thought I might die of embarrassment from singing on stage, the research showed employees are genuinely fearful of their career prospects suffering as a result of speaking up.

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The rules of civility and decent behaviour in social media. AKA what would George Washington do?
Personal brand, Influence Rita Zonius Personal brand, Influence Rita Zonius

The rules of civility and decent behaviour in social media. AKA what would George Washington do?

There’s still plenty of value in social media engagement, but it’s up to us to behave like decent, empathetic human beings in the process. Here’s my take of a selection of George Washington’s Rules of Civility to guide your thinking about the insights you want to share, finding your voice and nailing what you want to be known for in the social world.

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